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News & Events  // Industry latest

Meet us at the World Travel Market

Meet us at the World Travel Market

Staged annually in London, World Travel Market – the premier global event for the travel industry – is a vibrant must attend four-day business-to-business event presenting a diverse range of destinations and industry sectors to UK and International travel professionals. It is a unique opportunity for the whole global travel trade to meet, network, negotiate...

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WebApp on the Horizon

WebApp on the Horizon

BladeBooking now allows your guests to make reservations on the go too. We are currently developing a WebApp that will allow bookings to be made using a host of mobile devices, including the iPhone and iPad. Due for release Winter 2010.

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Smaller Independent Hotels Should Think ‘Big’

Smaller Independent Hotels Should Think ‘Big’

For many years, small independent hotels suffered from a tilted marketing playing field, which was dominated by their big budget competition. During the recession, they had to contend with larger franchised hotels, many of which had lowered rates, placing further sales pressure on smaller hotels. In normal times, these larger hotels wouldn’t dream of competing...

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Top Ten Reports for Hotels to run in Google Analytics

Top Ten Reports for Hotels to run in Google Analytics

Many hotels are using Google Analytics, but it’s easy to get lost in numbers that you cannot act on. Here are the top ten reports I like to run for hotel websites – and how I use the information to improve their marketing: Site overlay What do people click on the most upon arrival? Identifying...

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